HomeMy WebLinkAbout11.02.15 Main Street MinutesMain Street Board Meeting
11-02-2015
Minutes
The Main Street Program Coordinating Board met on Monday, November 2, 2015 in the City Council
Chambers at City Hall. Chris LeFevre called the meeting to order at 12:10 P.M.
Board Members in attendance were Frances Barrera, Paul Drager, Chris LeFevre, Beverly McCaskill,
Janice Payne as well as Main Street Manager Melinda Brown.
The October minutes were approved with no corrections. Paul moved to accept these minutes as
presented. Frances seconded the motion. Motion was passed unanimously.
Organization Committee - Melinda discussed upcoming Board applications. Janice will have completed
her term on the Main Street Board, so her spot will be open. Four other Board members are also up for
reconsideration (Dr. Graves, Frances, Debbie & Diane). Melinda has contacted those four board
members and received applications from Frances and Debbie. Melinda noted that she would like to
present the applications to the City Council in December so the Board can move forward with meetings
in January.
Beverly presented the updated map. The Board was happy with the cover and type of paper. The key
was not updated like the designer had been directed and the map that was used included businesses
that didn't need to be listed on the map. The committee voiced the opinion that the Courthouse, City
Hall & Post Office should stay as landmarks on the map but no businesses listed. Beverly made a motion
to have Susan create the map with a better designed key. Janice seconded the motion and the motion
was passed unanimously.
Design Committee — Melinda announced and thanked the volunteers who helped check the lights and
that they would be put on the poles beginning the week of November 16th. That would give Excel and
anyone else who had to make electrical repairs plenty of time to get those made by the Christmas
parade on December 3rd
Janice announced that she would like to start a banner program for downtown. Non -profits could
purchase the banners to advertise their events. It would be great advertising for them and a great
display feature for downtown. Melinda suggested that Janice bring a plan with dollar amounts to the
next Main Street meeting for the Board to review.
Promotion Committee — Melinda gave an update on past events downtown: 2nd Friday Sidewalk Sale —
not too successful due to weather, Movies at the Fair — Interesting movies but not much participation
and Downtown Trick or Treat — hugely successful.
November 2nd Friday will be the Turkey Trot with the YMCA. Melinda will email the Board and any
members who wish to volunteer need to let her know and what T-shirt size they will like. Volunteers will
need to be available from 4:30 — 6:30 on the 13t". Lance Moore will be selling turkey legs and there will
be a Craft Brew Festival in several downtown businesses.
Melinda presented an ad package from the Plainview Herald similar to the National Mail -It campaign.
Main Street would contribute $100/month and the paper would run a section 2x month on Wednesday
with 6 ad spaces specifically for downtown businesses. The ads would start at $100 and would be given
cheaper frequency rates. The Herald ad reps would be responsible for selling and designing the ads.
Beverly made a motion that Main Street Board contribute $100 a month to this project. Paul seconded
the motion and the vote was passed unanimously.
Melinda updated the Board on Shop Local campaign. All the bags were passed out with the logo on
them and Melinda encouraged all the businesses to use the Shop Local decal.
Melinda mentioned that the 2nd Friday event for December would be a Holiday Shopping Extravaganza —
it is scheduled for 12/11.
Economic Restructuring — no report given at this meeting.
This meeting was adjourned by Chris at 1:04 P.M.
Respectively submitted,
jj,i vr' .a.—
Melinda Brown